The Intention Marketing Team
Liana Barbedo, Marketing Director
Prior to launching Intention Marketing, Liana spent 10 years driving Marketing Communications strategies for small and large corporations including Sprint-Nextel, Symantec, and AXENT Technologies. She is now focused on helping emerging companies to articulate their corporate vision, and create a brand that strongly appeals to their target markets. She believes innovation is critical to delivering a customer experience that builds loyalty. As a member of the American Marketing Association, she regularly attends networking events and workshops to stay on top of the latest marketing trends. Originally from Rio de Janeiro, Brazil, Liana is fluent in Portuguese and conversational in Spanish.
Bethany Sikaras, Creative Director
Bethany Sikaras, of Cat's Eye Design, has partnered with Intention Marketing to provide creative design and web services. With over 15 years of experience in the web and graphic design fields, Bethany has worked for both Government and commercial enterprises. She specializes in clean, straightforward design, and follows the latest W3C standards and Section 508 guidelines.
Todd Woodard, Senior Marketing Manager
Over the past ten years Todd has seen business from all angles with experience starting as a receptionist that led to managing a national program as an officer at a Fortune 500 company. In his spare time before joining Intention Marketing, Todd was also a consultant and small business owner. His hands-on experience spans marketing, project management, strategic and organizational planning, technology assessment, market research, competitive analysis, performance management, training and coaching. His background in insurance and risk management further adds to his strengths as he has a penchant for critical review. Originally from a rural town in Connecticut, Todd has lived in Los Angeles, CA; Washington, DC; and now hails from Bangkok, Thailand where he lives with his wife, who also owns a marketing business.
Suzanne Richey, Marketing Writer and Editor
After beginning her career in journalism, Suzanne moved into the chamber of commerce field before branching out on her own as an independent copy writer and editor. Suzanne is responsible for The Intentional – our bi-monthly publication and is also involved with clients, developing content for marketing campaigns, branding documents and web sites. Having worked with numerous public and private sector clients over the past 15 years, Suzanne brings exceptional writing experience and creative energy to our team.
